|Sirdar leaflet 6065|
It's a super example of 1980s picture knits. I looked for the leaflet in the Knitting & Crochet Guild collection, and found that it's one of a small group of "Disco" knits. Here are the others:
|Sirdar leaflet 6062|
|Sirdar leaflet 6063|
|Sirdar leaflet 6064|
You were evidently supposed to wear your Disco sweater with skintight metallic lycra in a bright colour, and BIG hair. But a long-sleeved sweater in a thick yarn (DK) seems very impractical for a disco - you'd boil. I can see that one or two of them might also do for everyday sweaters - the giant daisy, and the hearts. Maybe even the butterfly. (It was the 80s after all, when picture sweaters were normal wear). But the lips/straw/glass combo - as Orange Swan says, that's just begging someone to buy you a drink.